explain that to us. >> exactly. most people know how to manage their money, but they don't realize it. who hasn't been on a diet? so when you look at the language and the processes of investing, they are so similar to dieting. and that's what you have to understand is that it doesn't have to be intimidating. you know it and you can do it. >> yeah. something you've already got into your life already. so simply break down for us what exactly is the process of investing. >> yeah. the process of investing is the same exact four-step process as dieting. again. >> right in line. >> the first step in dieting, you weigh yourself and think about your goals. second step, you devise your plan, third step, you execute on your plan. go food shopping. and fourth, review and monitor. isn't it ironic when we look at investing the four steps are, set my goals, set my asset allegation, which is my investment plan. third is go shopping for investment products, and fourth, review and monitor. exactly identical. >> and then on top of th